B-to-B Response Databases: A Comparative Analysis (April 2011)
Online Sources of B-to-B Data: A Comparative Analysis, 2010 Edition (March 2010)
Online Sources of B-to-B Data: A Comparative Analysis (January 2009)
What B-to-B Marketers are REALLY Doing With Their Databases (October 2007)
Enhancing Your B-to-B Database with Data Append (January 2007)
15 Thorny Data Problems That Vex B-to-B Marketers, and How to Solve The(January 2007)
Outsourcing Your
Marketing Database: A "Request for Information"
is the First Step (March 2006)
Keep
It Clean: Address Standardization Data Maintenance for Business
Marketers (February 2006)
Our
Data is a Mess! How to Clean Up Your Marketing Database (October 2005)
Direct Mail Essentials: How to Improve Your Response and Generate More Business (produced for Allegra Print & Imaging)
Templates
for Successful Trade Show Marketing (produced by MarketingProfs.com)
B-to-B Customer
Retention: Seven Key Strategies for Keeping Your Customers (sponsored by Penton Custom Media)
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